Brand Equity Group | The Agency with an Edge
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  • ABOUT LUCY NORTHMORE
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  • ABOUT
  • CAPABILITIES
  • EXPERIENCE
  • ABOUT LUCY NORTHMORE
  • CLIENT Testimonials
  • NEWS

THE AGENCY WITH AN EDGE.

At Brand Equity Group we do things a little differently, on purpose.  We don't differentiate by industry or even public, private, third or even fourth sectors. We differentiate by behaviour.

Our clients are individuals, organisations and businesses breaking barriers - from the crazy to the courageous, and everything in between.

Bespoke + Borderless

Brand Equity Group builds expert teams tailored to each brief, collaborating with vertical specialists and domain authorities across geographies and demographics.

We deliver bespoke and borderless operations that help individuals, organisations, brands, and businesses with high-stakes campaigns, consultancy, communications, and collaborations.


Global + Local

Local impact on a global scale and global impact on a local scale. For over 25 years, we have built an extensive global network, delivering high-impact outcomes as a trusted partner in managing high-stakes issues and leading international programmes, campaigns and collaborations across diverse sectors, verticals, and markets.

Collaborative + Transformational

Exactly what it says above. We say what we mean and mean what we say. 

Known for creating and executing strategies that transform how people, businesses, and industries operate, behave, and communicate. We have built, scaled, protected, and amplified businesses from individuals, start-ups, and private equity portfolios to global listed companies.


Community + Fighter Pilot

Led with FTSE 100 pedigree and entrepreneurial DNA, with hands-on leadership.  We operate a bespoke model and approach, pivoting between community and fighter pilot mode in real-time. 

QUICK LINKS 

Our Values 


Lucy Northmore
Brand Equity Asset Management Ltd
lucy@brandequitygroup.com

+44 (0) 7921 887296
Brand Equity Asset Management Ltd. Company registered in England and Wales No. 09424739 | All Rights Reserved | Copyright © 2025