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  • CAPABILITIES
  • EXPERIENCE
  • LEADERSHIP
  • BEAM Framework Stack™
  • 8020

LinkedIn is about Broadcasting: The new model is about Belonging.

11/7/2025

 
LinkedIn is about broadcasting; the new model is about belonging. Have we gone full circle?

It is not just individuals that crave context and community, businesses and brands do too. At Brand Equity Group we do things a little differently, on purpose. We don't differentiate by industry or even public, private, third or even fourth sectors. We differentiate by behaviour.

This enables us to bring deep cross-sector expertise and real-life perspective. A breadth of knowledge with strategic and tactical hands-on experience that is hard to beat. We are agile, bespoke and always evolving.

If you want to be in good company, you'll have to be brave. We don’t just work with anyone.

​Only those who d
are to be different.

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Lucy Northmore
Brand Equity Asset Management
™  Ltd
lucy@brandequitygroup.com

+44 (0) 7921 887296
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